Big Three carriers pay $10M to settle claims of false “unlimited” advertising

States obtain settlement, but it's unclear whether consumers will get refunds.

May 10, 2024 - 22:30
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Big Three carriers pay $10M to settle claims of false “unlimited” advertising
The word,

Enlarge (credit: Verizon)

T-Mobile, Verizon, and AT&T will pay a combined $10.2 million in a settlement with US states that alleged the carriers falsely advertised wireless plans as "unlimited" and phones as "free." The deal was announced yesterday by New York Attorney General Letitia James.

"A multistate investigation found that the companies made false claims in advertisements in New York and across the nation, including misrepresentations about 'unlimited' data plans that were in fact limited and had reduced quality and speed after a certain limit was reached by the user," the announcement said.

T-Mobile and Verizon agreed to pay $4.1 million each while AT&T agreed to pay a little over $2 million. The settlement includes AT&T subsidiary Cricket Wireless and Verizon subsidiary TracFone.

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