Hailey Bieber’s Go-To Sun Care Brand for a Year-Round Glow Is on Sale

Oct 07, 2026 - 10:06

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Hailey Bieber’s Go-To Sun Care Brand for a Year-Round Glow Is on Sale E! Illustration/Amazon

Carroten, the Greek heritage sun care brand Hailey Bieber helped make viral back in 2023, is marked down for Amazon’s Prime Big Deal Days.

The model and Rhode founder previously posted about the brand’s Intensive Tanning Gel and later clarified via DM that she thinks it’s “the best ever.” Her trick? She mixes the browning tanning accelerator with SPF when she’s spending time in the sun.

And while summer may be over, Carroten has plenty to shop for fall, too. The brand recently launched its first sunless self-tanning collection, including a color-correcting mousse, face drops, and gradual tanning body butter.

Bieber previously posted about Carroten’s Intensive Tanning Gel, calling it “the best ever.”
Carroten products are on sale for Prime Day, including Carroten Intensive Tanning Gel
The brand also recently launched its first sunless self-tanning collection, with options for keeping up your glow through fall and winter.

So whether you want to stock up on Bieber’s favorite for your next warm-weather vacation or keep your summer glow going without the sun, October Prime Day is a good time to shop Carroten for less.

Carroten Intensive Tanning Gel, Browning Tan Accelerator, 5 oz + Spatula

Powered by the Infinite Tan System, this tanning gel's naturally derived carrot and coconut oils accelerates the tanning process for a rich, long-lasting bronze.

Carroten Turbo Tan Intensifier, Tanning Primer, 5 oz + Wipe

This tanning primer is infused with carotenoids and Vitamin E to help enhance the look of a deeper, longer-lasting tan while supporting a healthy-looking, even glow.

Carroten Intense Tanning Oil Spray, 6.7 oz + Wipe

Looking for a tanning oil spray that keeps skin looking soft and smooth? This one is infused with Vitamin E, carotenoids, and calendula to help condition and hydrate skin for a smooth, healthy-looking glow during tanning.

Carroten Gold Shimmer Tanning Gel, Browning Tan Accelerator, 5 oz + Spatula

Achieve an instant, even tan with a natural golden tone, enhanced by light-reflecting shimmering pearls. This radiant formula highlights your skin with a subtle sparkle, giving you that luminous, sun-kissed look.

Courtesy of Carroten

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