Posh's bumper payday: Victoria Beckham 'ecstatic' as her £104 sold-out foundation helps boost her company profits to £7.3million

In her Netflix documentary, she spoke candidly about her fears that her fashion label would go under after making losses of £66million.

But Victoria Beckham is ecstatic after her company made a £7.3million operating profit thanks to her £104 foundation make up, which was so popular it was sold out within days, leading to a waitlist list of 25,000. 

The former Spice Girl's foundation drops more than doubled the size of her skincare business after she launched the product in 2025, though her highly rated Satin Kajal eyeliners once again still proved popular.

Accounts up to December 2025 for her firm Victoria Beckham Holdings, which includes both her fashion and beauty ranges and posted this morning, also revealed her revenue was up 15 per cent to £129.8milion from £112.7 million in 2024, making it her fifth consecutive year of double digit revenue growth.

A source said: 'Victoria has worked so hard for the success of her company, she has put blood, sweat and tears into it.

'She almost lost it some years back so she is just so happy that it has posted a profit like this.'

Last year, she operated at a revenue loss of £1.6million.

In her documentary released last October, Victoria, 52, held back tears as she recalled her embarrassment at her losses.

After launching it in 2008, she was repeatedly bailed out by husband David, 51, which made her a laughing stock.

‘This business is everything to me, it’s absolutely who I am but it has been a hell of a journey. I almost lost everything and that was a dark, dark time,’ she said.

‘I used to cry before I went to work every day because I felt like a fire fighter. We were tens of millions in the red. Yes, I’m going home to my husband but I’m going home to my business partner as well and so I would talk to him about it, I had to. He was invested, and I hated it. I absolutely hated it.'

David added: ‘We both sat there and looked at what I had invested and I think part of that conversation broke my heart because Victoria is a proud woman.

‘When we met, she was a lot richer than me, she actually bought our first house in Hertfordshire known as Beckingham Palace so for her to have to come to me and say “can I have some, we need some more money, the business needs more money,” that was hard for both of us. Because I didn't have the money to keep doing this and eventually I was like "this cannot continue.”’

Victoria added: ‘The entire house was crashing down, I was losing my business. I needed outside investment. I needed someone to help me.

‘I was so desperate to save this business. I was breaking down myself. I felt embarrassed but it's fact. It wasn't an opinion, it was at anyone being unkind. I was in a whole, I felt like I was in quicksand. I was desperate. Really, really desperate.’

Victoria later found David Belhassen, whose company Neo Investments invested £30 million in Victoria Beckham in 2017. 

She opened her first fashion shop in the US, an exclusive pop-up at Bal Harbour Shops running from May to October, and will soon be opening a New York store on in September, the first Victoria Beckham space in the city to house fashion, beauty and fragrance together.

In April, the brand launched a sell-out multi-season partnership with Gap, reimagining its classic staples through Victoria's design lens.