Princess Andre, 19, 'plans to break America and become the British Kylie Jenner as she prepares to launch her makeup brand in the US'

Oct 25, 2026 - 23:02
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Princess Andre, 19, 'plans to break America and become the British Kylie Jenner as she prepares to launch her makeup brand in the US'

Princess Andre is reportedly looking to break America and plans to be the 'British Kylie Jenner' amid hopes her successful influencing and TV career will reach new heights. 

The 19-year-old daughter of Katie Price and Peter Andre is undoubtedly already a big star in the UK thanks to her reality show The Princess Diaries and her social media work.

She is also soon starring in the next series of Celebrity Race Across The World with her brother Junior, 21, has amassed one million Instagram followers and is a regular fixture on big red carpets. 

But now it has been reported that Princess has set her sights on Stateside domination too next year.

This weekend, a source said she wants to take her cosmetics brand By Princess to America and give billionaire Kylie, 29, a run for her money.

The insider said: 'Princess is a smart cookie and her goal is global domination, make no mistake about it.'

Princess Andre is reportedly looking to break America and plans to be the 'British Kylie Jenner' amid hopes her successful influencing and TV career will reach new heights 

This weekend, a source said she wants to take her cosmetics brand By Princess to America and give billionaire Kylie, 29, a run for her money

They added to The Sun: 'She is going to America next summer, that's already planned and she will be spending a fair bit of time over there. 

'It's a big country and takes real commitment and time to crack, but Princess isn't afraid of hard work and it's always been her dream to break America.

'The blueprint for her and her team is to make her Britain's answer to Kylie Jenner, and she is laser focused on making that a reality.'

They added that the plan is for her to spend some time in the US in 2027 to meet beauty retailers and take on some media appearances – before launching her range in US stores the year after next.

The company making her products is the same team behind Made By Mitchell – the brand from makeup artist Mitchell Halliday.

Made By Mitchell recently broke America and is now stocked in Ulta Beauty.

It comes as it was revealed that she and her brother Junior are soon starring on Celebrity Race Across The World.

Earlier this month the first trailer for the new series showed the pair putting their close bond to the test as they led the star-studded lineup.

The fourth series of the BBC hit will see the duos embark on an epic 7,500km (4,660 miles) journey from Kuching, in the Malaysian state of Sarawak, to their final destination of Melbourne, Australia.

Joining Princess and Junior are Brit award-winning singer-songwriter Ella Eyre and childhood friend Nana; veteran broadcaster Jeff Stelling and his son Matt and musician Sam Ryder with his best friend and tour manager Kaz.

The trailer sees the pairs kicking off their race with little more than a basic guide and a small budget to help them through the challenge.

She is also soon staring in the next series of Celebrity Race Across The World with her brother Junior, 21

Seen with mum Katie at The National Television Awards last month 

Her dad is famous singer Peter Andre (seen with Junior in May 2025) 

It seems that both Princess and Junior are feeling the strain, as the preview shows the rapper looking visibly stressed while riding a bus.

The pair do make the most of the stunning Asian sights as they leap off a cliff into the water together.

It was first confirmed earlier this month that Princess and Junior would star in the fourth series of Celebrity Race Across The World.

The influencer posted a snap alongside her brother from filming of the show, with the caption: 'Finally… we are excited to announce that we are part of @raceacrosstheworld!!'

The celebrities will leave their phones, credit cards and home comforts behind for the journey of a lifetime. 

Setting off from the vibrant city of Kuching, in the Malaysian state of Sarawak in north-west Borneo, and the gateway to the island's vast wilderness, these pairs will tackle the most formidable race yet.

Traversing prehistoric jungles and the heartlands of Borneo, to reach five checkpoints across three countries and two continents, ultimately aiming for the sunbaked southern tip of Australia and the finish line in Melbourne.

Leaving luxury behind them, the stars will be tested, emotions will run high, and relationships will be transformed on an adventure as challenging as it is rewarding.

The teams will need to rely on their own resourcefulness, local transport and the kindness of strangers to make it further into the race, equipped with only a map and a budget of just £26 per person a day.

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