Celebrities Are Obsessed With These Early Prime Day Beauty Deals

"Obviously, I love all the TikTok trends. Any TikTok trend, I'm probably going to try. I kept seeing it on TikTok, so I bought it. I use it once every two weeks. I do feel like my hair is the best it's been in a while."

"When I do my slicked back buns, this is the only hair stick that I will use. It's like a legitimate adult glue stick. It's the easiest one to use. It's a hair wax stick. You're going to have the best slicked back bun."

"I just love this so much. I’m going to be using this forever. It gives a very natural look. I can do my whole face with this," Kyle Richards gushed.

Kyle Richards said, "I’ve worn this mascara for years, years, and years. It’s amazing. I’ve never found an expensive one that’s great. I would be happy to spend the money, but I’ve just never found one. This has been my go-to for years."

Clear your scalp of buildup and soothe irritation with this gentle, yet effective shampoo that leaves your hair feeling fresh and revitalized.

“These lift your jawline.  I love what this does for me. It makes me feel like I have a good jawline. I say it works," Madison shared.

"I love this Maybelline concealer. You can actually get this in a darker shade and it actually works like that Charlotte Tilbury contour stick," she explained. 

“This has a curved brush. My mom used to use this. This stuff works. I love this. You’re going to be able to see the difference," she promised.

"I saw on TikTok that Hailey Bieber uses the Medicube mask and serum — I tried it, and it’s fantastic. Super affordable, too!" she said.

Porsha insisted, "This is a must. This serum is so bomb. By the third or the fourth day, my skin was glowing. And it actually felt baby soft."

"These pads are my ride or die! My eye looks are always giving—lashes, liner, glitter, the works—and these pads handle it all like a pro. No stinging, no redness, no fuss."

Of this long-wear liquid lipstick Ilona raves, "It does not come off. You can tackle as much as you want and it will stay on.” Her go-to shades are Self Starter (a coral pink) and Pioneer (a classic red).

Dorinda told E! that she brought four tubes of this mascara with her to Scotland, as it's her go-to. She emphasized that you have to get the waterproof version of this lash-lengthening mascara.

"I am an avid and dedicated [fan of] Neutrogena wipes," raves Dorinda. She uses this fragrance-free version that gently and effectively removes makeup, dirt, sweat, and more.

Whether on stage or in front of the camera, Whitney uses this drugstore setting spray to lock in her makeup and ensure it stays put for hours.

Whitney told E! News, "I always wash my face with the CeraVe Hydrating Oil Cleanser, and pat dry with a disposable towel." Ideal for dry skin types, this oil-to-foam cleanser is made with squalane, hyaluronic acid, and ceramides to remove dirt and makeup without stripping skin.

Of this cult-favorite product, Whitney says, "It’s the best nighttime moisturizer." The ultra-rich cream provides long-lasting hydration in addition to soothing dry, irritated skin. It has 34,000+ 5-star reviews.

"When it comes to hydration and moisturizer, I love this L’Oreal Midnight Cream," says Ashley. It's formulated with antioxidants and vitamin E to strengthen the skin barrier and smooth fine lines and wrinkles.

Ashley is a big fan of Naked Sundays SPFs. "It’s mineral, but it goes on like a serum and it really wears well with makeup. So it’s fantastic." This one doubles as a primer and wont leave behind a white cast.