Kyle Richards’ "Amazing" $11 Mascara Is Already on Sale for Prime Day

Jun 05, 2026 - 01:19
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Kyle Richards’ "Amazing" $11 Mascara Is Already on Sale for Prime Day

kyle hero image.jpgCourtesy of Bravo

When Kyle Richards isn't giving us all the drama on Real Housewives of Beverly Hills, she's scouring Amazon for the best beauty, fashion, and travel finds. And so many of her hidden gems are deeply discounted during Amazon's early Prime Day sale.

Tons of Kyle's holy grail beauty products are included in the pre-Prime Day sale, from the drugstore mascara Kyle's been wearing for "years and years" to the makeup palette she uses "for everything."

Her affordable fashion picks that look expensive are also on sale, including a glittering tennis bracelet that she says "looks like diamonds." You'll also find on-sale travel must-haves just in time for summer, like the supportive neck pillow everyone in Kyle's family owns.

Kyle Richards' Amazon finds never miss. Get them for less now during Amazon's early Prime Day sale.

L'Oreal Paris Voluminous Noir Balm Volumizing Mascara

Richards said, "I’ve worn this mascara for years, years, and years. It’s amazing. I’ve never found an expensive one that’s great. I would be happy to spend the money, but I’ve just never found one. This has been my go-to for years."

More Kyle Richards-approved early Prime Day beauty deals

Best of the Best Baked Palette

"I have one key palette that I use for everything," the Real Housewives star raved. "I can do my whole face with just that palette. Every single one of my friends has asked me about this palette, bought it, and ends up loving it."

Mielle Organics Rosemary & Mint Hair Oil

Kyle said, "It feels so good and makes my head feel alive. I feel like it opens everything up. I feel like it’s making my hair grow."

Shark HD435 FlexStyle Air Styling & Drying System

"This tool saved my life. It has saved me time and money. It is unbelievable. You may have seen me use it on the show," Richards said.

L'oreal Paris Magic Root Cover Up Concealer Spray

"This tool saved my life. It has saved me time and money. It is unbelievable. You may have seen me use it on the show," Richards said.

Samnyte Hair Wax Stick

"When you want to do a slick pony and you have little loose hairs, use this," Kyle advised.

Shop Kyle Richard's early Prime Day fashion deals

Impurain Bangle Bracelets Set of 2

“Bangles make such an impact on your outfit. These are great. Very, very, very cute.” 

Astylish Wide Leg Jeans With Pockets

“They’re really comfortable. They have more of a relaxed fit.” 

Swarovski Emily Tennis Bracelet

Kyle said, "This is really really pretty. It’s easy to layer with everything. It looks very real. It looks like diamonds."

On-Sale Prime Day Travel Finds from Kyle Richards

Barefoot Caribou Hair Tools Travel Bag and Heat Resistant Mat

“This is a bag to put your hair tools in. It has little compartments for bobby pins and rubber bands. It keeps all of your hair tools in one space. This is such a good, little organizing situation.” 

Bagail Packing Cubes (8 Pieces)

“They have really changed the way I pack. I’m way more organized. These help you pack way more. These are amazing. These are definitely a must-have for me.”

Funtouch Rechargeable Travel Makeup Mirror With 72 Led Lights

“This is a major must-have. This is a mirror for when you do your makeup. This is great to use on the plane or in the hotel room. You’ll always be looking your best.”

Napfun Neck Pillow for Traveling

“Everyone in my family has them. It just helps your neck for long flights, especially. These are key for not having a sore neck after a flight. Just just comfy and soft.”

When Will Prime Day Deals Start?

While the main Prime Day event usually lasts about 48 hours, deals often start rolling out well before the official kickoff, including early Prime Day deals that we've found live, now.

Amazon typically releases early beauty, fashion, home, and wellness deals in the days — and sometimes even weeks — leading up to the event, giving shoppers a chance to score discounts ahead of the rush.

Popular categories like home, fashion, beauty, and tech tend to see early markdowns first. Once Prime Day officially begins, new deals can drop as often as every few minutes, so it’s worth checking back throughout the event.

Do You Need an Amazon Prime Membership

Yes, you’ll need an Amazon Prime membership to access most official Prime Day deals. The good news is that Amazon typically offers free trial options for eligible new members, which means some shoppers can still take advantage of the savings without committing long term.

Beyond Prime Day access, a membership also includes perks like fast shipping, Prime Video, exclusive discounts, and more. If you plan to shop the event heavily, the membership can easily pay for itself through the discounts alone.

These are the best early Amazon Prime Day drugstore makeup deals on Maybelline, e.l.f., L'Oréal and more.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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